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Fei X
​City Park Signage Design
Chico, Cincinnati, U.S, Jan. 2013
This was a collaborative signage design project that I participated in grad school.
An 11-members team worked with the City of Chico located in Northern California and their Park’s Department to design a sign system with supporting guidelines and specifications for Bidwell Park.
We looked at the park from different perspectives to understand the city and the park, and designed the system of signage that reflects the park's true nature.
My Engagement in the Project
With the passion for service design and background of industrial design, I participated throughout the whole process from secondary research, primary research, preliminary concept design, feedback gathering and revised concepts design.
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